Awarded an impressive 63 out of a total of 70 by expert judges, Morton Fraser’s website was assessed by the Web Marketing Association against seven criteria including design, content, and interactivity in which they achieved full marks with 10 out of 10.
Morton Fraser revised its website in May 2014 to better reflect the firm’s culture and ethos to drive clarity and transparency around advice, cost, communications and results.
Chris Harte, Chief Executive at Morton Fraser said:
“I’m delighted that our website has been independently judged to be of high quality and above the industry norm for web design and accessibly. Our team has worked hard at making it clear, simple to navigate and informative in content and it’s great that this has been recognised for excellence in website development.”
The judges scored www.morton-fraser.com consistently above the industry average in all seven categories.
Feedback from the judges from the Web Marketing Association included:
“…slick responsive site."
“…site is well thought out and follows best-practices with user interface."
The Web Marketing Association was founded in 1997 to help define the standard of excellence for online marketing. Our internationally known award programs, such as WebAward Competition for Website Development, Internet Advertising Competition and the MobileWebAwards, recognize the people and organizations responsible for developing the most effective online marketing programs on the Internet today. Entrants benefit from assessment of their marketing efforts by a professional judging panel and the marketing opportunities presented by being recognized as an award-winning web developer.